How can I use SEO to boost the ranking of a domain that has no traffic history? Bloger, October 3, 2022September 13, 2024 If you’re starting from scratch and you want to build a website that ranks in Google, you need to start by doing keyword research. Then, use that data to create content around those keywords. Once your site has some traffic history, it will be easier for us to improve its rankings. At the end of the day, SEO Agency Auckland says that SEO is still a game that needs to be played. You can’t just throw up a site and expect it to rank in Google’s top ten. There are strategies and strategies for SEO, but when you’re starting from scratch with a brand new domain, here are some things that I recommend doing: Make sure you have a great domain name If you’re launching a new brand or product, your first step is to choose a great domain name. The best way to do this is by following these guidelines: Choose a domain name that is easy for people to remember Choose a domain name that is easy for people to spell Don’t make it too long or too short Also, SEO Agency Auckland stated that don’t go overboard with the creativity! Your perfect brand name should be unique enough to stand out from the crowd but not so obscure that it’s hard for people who might share your interests (or those who just stumbled upon your site) to find and remember it in the future. Your site should be easy to navigate It’s important that your site is easy to navigate. A good way to ensure this is by using breadcrumbs, which are small text links in the header that show users where they are on a site and how they got there. It should be clear how they can find things like homepages or contact information, or even search engines if there are multiple ways of accessing the same content—for example, an email address and phone number for customer service. Work on your on-page optimization It’s time to start looking at on-page SEO. On-page optimization consists of the actual elements that influence organic search rankings. These include: Good copy (content). You can’t rank without quality content. Avoid generic text, and make sure your site has a strong brand voice. Images and videos. Make sure you have good images (with high resolution) that go along with your copy, as well as videos if possible (for example, this blog post). A fast site speed should be one of your top priorities when working on optimizing for SEO — Google rewards sites with faster load times by ranking them higher in the SERPs because they believe those sites will deliver better user experience (UX). Boost your site’s authority with backlinks Backlinks are links from other websites to your website. They’re one of the best ways to boost your site’s authority, which in turn gives you a better chance of ranking well on search engines. The more backlinks you have coming into your site, the higher up it will rank for keywords that match the topics of those links. The authority and trustworthiness of these sites also matters: getting a link on a high-authority page like Wikipedia or CNN is much more valuable than getting one from a low-quality blog post. Don’t forget about social media Social media is a great way to get your brand out there. It is easy to use and free. You can interact with customers and potential clients, which leads to more sales or even just loyalty for your brand. If you want your business to grow, using social media as part of your marketing strategy is a must-do! Conclusion Building a website from scratch and getting it ranked on page 1 of Google can be a challenging task. However, if you follow these simple steps and put in the necessary work, you should be able to get your brand-new domain off to a great start! Author Bloger View all posts